Value-Led Growth Engine

Content โ†’ Engagement โ†’ Referral โ†’ Revenue flywheel

Revenue Attribution

Source Leads Won Revenue
Value-First AI Show 15 4 $28,000
Value-First Business Show 12 3 $15,500
Partner Referral (Sarah) 8 2 $12,000
LinkedIn Content 22 1 $3,500
Newsletter 18 1 $2,500

Office Hours

4
Sessions This Month
32
Total Attendees
6
Leads Generated
18.8%
Conversion Rate
View Office Hours details โ†’

Partnership Signals

TechCorp
Requested implementation workshop
2 days ago
DataFlow
Downloaded assessment results
5 days ago
CloudScale
Attended 3rd Office Hours
1 week ago
View all signals โ†’
Attribution Dashboard
Deep dive into revenue sources
Office Hours
Schedule and metrics
Partnership Signals
Track partner engagement
Full Analytics
Platform-wide metrics

Value-Led Growth Principles

Lead with Value

Free content creates trust. Trust creates conversations. Conversations create customers.

Referral First

Best customers come from other customers. Referrals convert at 4x cold leads.

Attribution Clarity

Know exactly which content and contributors drive revenue.