Value Path

Champion Stage

Industry leadership through methodology co-creation and expertise demonstration.

Glossary Term

Industry leadership phase where organizations co-create methodology and demonstrate expertise ('I am a raving fan!').

More Value Path Terms

Adopter Stage

Genuine value realization and tangible transformation experience.

Advocate Stage

Natural referral generation through authentic satisfaction.

Audience Stage

Earliest stage of casual exploration with healthy skepticism.

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Continue building your Value-First vocabulary with our comprehensive glossary of 132 terms.

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