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Activation

Beginning of value creation together, not transaction completion.

Glossary Term

The beginning of value creation together, replacing 'closed-won' to emphasize partnership over transaction.

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Hand Raisers

Individuals authentically signaling readiness for expert guidance.

Partnership

Ongoing collaboration for sustained value creation.

Progression

Natural advancement honoring human timing, not forced conversion.

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Continue building your Value-First vocabulary with our comprehensive glossary of 132 terms.

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