Value-First Humans with George B. Thomas and Dr. J.J. Peterson
Value-First Humans with George B. Thomas and Dr. J.J. Peterson
First Name. Last Name. Company. Title. Lead Score. Lifecycle Stage.
First Name. Last Name. Company. Title. Lead Score. Lifecycle Stage.
That’s not a person. That’s industrial-age fragmentation.
When your CRM reduces Sarah—who’s balancing organizational change while supporting a team through uncertainty—into “Marketing Qualified Lead, Score 67, In Sequence,” you’ve lost the human completely.
This is the Leads Trap: the belief that business success comes from efficiently processing people through predetermined stages rather than enabling authentic partnerships.
Today at 3PM CT, George B. Thomas and I explore the first Value-First Humans commitment: Honor Human Wholeness, Not Partial Utility
We’ll discuss:
This week’s challenge: Replace one qualification requirement with a wholeness question.
Instead of “What’s your budget?” try “What organizational priorities is this connected to?”
Instead of “What’s your timeline?” try “What’s driving the timing of this consideration?”
You’ll be surprised how much context you’ve been missing.
Join us live or save this post and catch the recording.
#ValueFirst #Humans
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