Pricing
Every price we publish, on one page.
No quote to chase and nothing behind a form. Each door below says what it is, who it is for, who it is not for, what it costs and how it ends — before you talk to anyone.
The 5 engagement doors
- Free 15-minute consult
- Free
- Activation Workshop
- $495
- AI-Native Coaching, weekly
- $2,495/mo per practitioner or team
- Partnership - Embedded Engineering
- From $9,995/mo
- Fractional AI Leadership
- From $4,995/mo
Side by side
The five engagement doors, compared.
The same seven questions asked of every door, answered in the door's own words. Where a row is blank, that door does not carry that fact — not that we left it out.
| What each doorway is | FreeFree 15-minute consult | $495Activation Workshop | $2,495/mo per practitioner or teamAI-Native Coaching, weekly | From $9,995/moPartnership - Embedded Engineering | From $4,995/moFractional AI Leadership |
|---|---|---|---|---|---|
| What it is | A first conversation to work out which doorway fits where you actually are. It ends with something to act on, at least content to read or watch. | A paid working session where you turn guidance and coaching into action and leave having solved a real problem or added a new capability. | A weekly hour where your team does the work with Chris or another Value-First Coach beside them. The point is that the skill ends up in your people, not in a vendor. | Everything coaching does, plus we take on part of the work ourselves. Your team still owns it; we are in it with them, each day, week after week. | A part-time leader inside your organization with a straight line to the CEO and the remit to communicate the change, so what gets built actually lands. |
| Who it is for | Anyone weighing whether this work fits their situation and wanting a person to say so plainly. | Someone who has already decided to change how they or their team works and wants to start with one concrete piece rather than a plan or discovery session. | A practitioner or team who want to do the work themselves while someone experienced is there to guide and coach. Stackable for multiple practitioners or teams within the same org. | A leader whose team wants to go faster than its own capabilities and bandwidth allow, or has build work it cannot cover. They want Value-First carrying part of it alongside their people, and they are paying for a standing team, not for hours or a project. | An organization whose people are already activated and building, and whose leadership cannot yet answer what should come next, who should learn it, or what value looks like. |
| Not for | Someone looking for a scope document. It ends with direction and guidance on which door to take. | Someone who wants to hear how we work before committing. Not a discovery call. Not an engagement pitch. You will not get a presentation here; you will get work done on your own situation. | A team hoping to delegate this to an outside vendor. If nobody on your side will do the work between sessions, coaching will not move anything. | Someone who wants a scoped project delivered and handed over. Partnership is ongoing; a scoped project is a conversation, not this door. | Someone looking for a builder or an admin; this seat sets direction and carries the change, and the building is coaching or partnership. Also an organization that will give the seat a title but not the remit; without a straight line to the top, nothing it decides can land. |
| The shape of the time | 15 minutes, one-to-one | 60 minutes, one-to-one | One hour a week per practitioner or team | A roadmap we lead together, plus whatever comes up that day. Coaching is inside it. Work reaches us however your team already works: in Slack, Teams or Compass, in a ticket, or on the weekly call. At the end of each week we look back together at what got built and who got onboarded. | The days a month and the length are set in the first conversation. |
| What moves the number | Does not apply to this doorway | Nothing. It is the same figure every time. | Priced per practitioner or team, and each one is charged again. | Set by the partnership agreement, by how much of the build we carry and/or how many humans we are working with. | Set by the agreement, by the days a month. |
| What we commit to | Booking gets you the appointment on the calendar and a record on our side, not a binding engagement. |
| No minimum. Either side can end it with 30 days notice. | Three months to start, then month to month. After that, either side ends it with 30 days notice. | Three months to start, then 30 days notice. |
| What happens next | You pick a time on the booking page. | You pick a time on the booking page. | You pick a time on the booking page. | You pick a time on the booking page. | You pick a time on the booking page. |
| Start here | Book a consult | Book a workshop | Talk to us about coaching | Talk to us about partnership | Talk to us about AI leadership |
Working with us
The engagements.
Each of these is its own complete thing — worth doing whether or not you take another step. The deeper three begin with the free fifteen-minute consult, because the fit conversation is the most useful place to start when the stakes are higher.
Free
Free 15-minute consult
15 minutes, one-to-one
A first conversation to work out which doorway fits where you actually are. It ends with something to act on, at least content to read or watch.
Who it is for
Anyone weighing whether this work fits their situation and wanting a person to say so plainly.
Not for
Someone looking for a scope document. It ends with direction and guidance on which door to take.
What we commit to
- Booking gets you the appointment on the calendar and a record on our side, not a binding engagement.
$495
Activation Workshop
60 minutes, one-to-one
Paid once when you book. The booking is the payment.
A paid working session where you turn guidance and coaching into action and leave having solved a real problem or added a new capability.
Who it is for
Someone who has already decided to change how they or their team works and wants to start with one concrete piece rather than a plan or discovery session.
Not for
Someone who wants to hear how we work before committing. Not a discovery call. Not an engagement pitch. You will not get a presentation here; you will get work done on your own situation.
What we commit to
- Activation Guaranteed. If it did not deliver something you can use, tell us and the $495 comes back in full. No form, no case review.
- Booking gets you the hour on the calendar and nothing else. No contract, no follow-on commitment, no one calling you afterward to sell the next thing.
- Free to move or cancel any time. Your payment carries to the new date, or comes back in full if you cancel.
$2,495/mo per practitioner or team
AI-Native Coaching, weekly
One hour a week per practitioner or team
Billed monthly. Add another team, add another $2,495.
A weekly hour where your team does the work with Chris or another Value-First Coach beside them. The point is that the skill ends up in your people, not in a vendor.
Who it is for
A practitioner or team who want to do the work themselves while someone experienced is there to guide and coach. Stackable for multiple practitioners or teams within the same org.
Not for
A team hoping to delegate this to an outside vendor. If nobody on your side will do the work between sessions, coaching will not move anything.
- Priced per practitioner or team, and each one is charged again.
What we commit to
- No minimum. Either side can end it with 30 days notice.
From $9,995/mo
Partnership - Embedded Engineering
A roadmap we lead together, plus whatever comes up that day. Coaching is inside it. Work reaches us however your team already works: in Slack, Teams or Compass, in a ticket, or on the weekly call. At the end of each week we look back together at what got built and who got onboarded.
Billed monthly.
Everything coaching does, plus we take on part of the work ourselves. Your team still owns it; we are in it with them, each day, week after week.
Who it is for
A leader whose team wants to go faster than its own capabilities and bandwidth allow, or has build work it cannot cover. They want Value-First carrying part of it alongside their people, and they are paying for a standing team, not for hours or a project.
Not for
Someone who wants a scoped project delivered and handed over. Partnership is ongoing; a scoped project is a conversation, not this door.
- A published floor. Above it, set by the partnership agreement, by how much of the build we carry and/or how many humans we are working with.
What we commit to
- Three months to start, then month to month. After that, either side ends it with 30 days notice.
From $4,995/mo
Fractional AI Leadership
The days a month and the length are set in the first conversation.
A retainer.
A part-time leader inside your organization with a straight line to the CEO and the remit to communicate the change, so what gets built actually lands.
Who it is for
An organization whose people are already activated and building, and whose leadership cannot yet answer what should come next, who should learn it, or what value looks like.
Not for
Someone looking for a builder or an admin; this seat sets direction and carries the change, and the building is coaching or partnership. Also an organization that will give the seat a title but not the remit; without a straight line to the top, nothing it decides can land.
- A published floor. Above it, set by the agreement, by the days a month.
What we commit to
- Three months to start, then 30 days notice.
The Collective
Membership, for practitioners doing this work in their own field.
Not a way to hire us. A working membership in the practice itself.
$497/yr
Collective Practitioner, annual
Renews annually
The working membership for an independent practitioner who wants the craft, the access and the community.
Who it is for
A practitioner doing this work in their own field who wants the methodology kept current and peers who do it daily.
Not for
Someone joining to be sent leads. Work reaches members through relationships and readiness, not a queue.
- Every applicant gets a short call before membership starts.
What we commit to
- No lock-in. Step back any time and the unused months of the year come back to you.
$995
Founding Pathfinder, lifetime
Lifetime
Lifetime membership in the Collective, paid once, for the practitioners building it with us now. Your name stays on the founding roster.
Who it is for
A practitioner who wants a hand in shaping the Collective while it is being built.
Not for
Someone who wants to watch it get built. Founding members show up and shape it.
- Closes September 30, 2026. The door closes and Pathfinders keep their standing.
- Every applicant gets a short call before membership starts.
What we commit to
- It never renews. Your founding recognition is permanent.
On a stage
Speaking.
The fee is a published floor set by format. The formats and what each one is are on the card.
From $5,000
Speaking
The format sets the length — each format carries its own.
Chris on your stage, your webinar or in your leadership room, on what the AI-native shift does to how a company actually operates.
Who it is for
Events and rooms that want it said by someone who has done it and helped others do it.
- Formats: Keynote (30 to 45 minutes); Half-day workshop; Panel or fireside (the slot); Virtual talk or webinar (45 to 60 minutes); Leadership meeting
- The AI-Native Shift — From the organization you have to the one now possible.
- The Value-First Framework — The beliefs and patterns underneath it.
- The SaaSpocalypse — How the software we bought became the complexity we have to undo.
- The Value Era — How a person still takes part when money stops being the measure.
- A published floor — $5,000 buys a virtual talk. Above it, set by the format — a keynote or a half-day workshop is quoted from what moves it.
What moves the number
- Format
- — A keynote, a workshop and a panel are different amounts of preparation and different amounts of the day.
- In person or virtual
- — Travel takes days around the talk; a virtual session takes the hour and the prep.
- Custom preparation
- — A talk built on your own organization takes research before it takes a stage.
- Recording rights
- — Whether the recording is yours to publish afterwards changes what the session is.
Hubsessed
The same work, HubSpot-named.
Hubsessed is where the HubSpot practice lives, and it teaches before it sells. These are the same doors as the engagements above, delivered on HubSpot and named for it — the membership and the free newsletter are the front of that house, and these sit behind them.
Free
Hubsessed Free
No term, nothing to renew; free until you unsubscribe.
The free newsletter. Sign up, get the emails. Everything you get before you ever decide whether to pay for the rest.
Who it is for
Anyone curious about the work, starting with the newsletter, or testing the water before membership.
Not for
Someone looking for Office Hours, the live bootcamps or the courses; those are inside membership.
- The signup is a box on that page rather than a page of its own, so there is nowhere further to click.
What we commit to
- Leave any time, one click.
$39.99/moor$299.99/yrSave 36%
Hubsessed Membership
Monthly or annual, recurring.
Everything free gets you, plus Office Hours every weekday, the live bootcamps and the courses.
Who it is for
Someone ready to go past the newsletter into the actual work, with people.
Not for
Someone who only wants the newsletter; that is free. Not a single bootcamp ticket either; this is the standing membership.
What we commit to
- Cancel any time. Monthly ends at the end of the month paid; annual runs to the end of the year paid. No refunds on time already paid.
$495
HubSpot Activation Workshop
60 minutes, one-to-one
Paid once when you book. The booking is the payment.
A paid working session where you turn guidance and coaching into action on your own HubSpot, and leave having solved a real problem or added a new capability.
Who it is for
Someone who has already decided to change how they or their team works in HubSpot and wants to start with one concrete piece rather than a plan or discovery session.
Not for
Someone who wants to hear how we work before committing. Not a discovery call. Not an engagement pitch. You will not get a presentation here; you will get work done on your own situation.
- Delivered by: Chris or a Value-First Coach
- The same door as: Activation Workshop
What we commit to
- Activation Guaranteed. If it did not deliver something you can use, tell us and the $495 comes back in full. No form, no case review.
- Booking gets you the hour on the calendar and nothing else. No contract, no follow-on commitment, no one calling you afterward to sell the next thing.
- Free to move or cancel any time. Your payment carries to the new date, or comes back in full if you cancel.
From $9,995/mo
HubSpot Partnership - Embedded Engineering
A roadmap we lead together, plus whatever comes up that day. Coaching is inside it. Work reaches us however your team already works: in Slack, Teams or Compass, in a ticket, or on the weekly call. At the end of each week we look back together at what got built and who got onboarded.
Billed monthly.
Everything coaching does, plus we take on part of the HubSpot work ourselves. Your team still owns it; we are in it with them, each day, week after week.
Who it is for
A leader whose HubSpot team wants to go faster than its own capabilities and bandwidth allow, or has build work it cannot cover. They want Value-First carrying part of it alongside their people, and they are paying for a standing team, not for hours or a project.
Not for
Someone who wants a scoped project delivered and handed over. Partnership is ongoing; a scoped project is a conversation, not this door.
- Delivered by: Chris or a Value-First Coach
- The same door as: Partnership - Embedded Engineering
- A published floor. Above it, set by the partnership agreement, by how much of the build we carry and/or how many humans we are working with.
What we commit to
- Three months to start, then month to month. After that, either side ends it with 30 days notice.
From $4,995/mo
Fractional HubSpot AI Leadership
The days a month and the length are set in the first conversation.
A retainer.
A part-time leader inside your organization with a straight line to the CEO and the remit to communicate the change, so what gets built in HubSpot actually lands.
Who it is for
An organization whose people are already activated and building in HubSpot, and whose leadership cannot yet answer what should come next, who should learn it, or what value looks like.
Not for
Someone looking for a builder or an admin; this seat sets direction and carries the change, and the building is coaching or partnership. Also an organization that will give the seat a title but not the remit; without a straight line to the top, nothing it decides can land.
- Delivered by: Chris or a Value-First Coach
- The same door as: Fractional AI Leadership
- A published floor. Above it, set by the agreement, by the days a month.
What we commit to
- Three months to start, then 30 days notice.
What the price does not cover, and where the paperwork lives.
Paid engagements have their own agreement: A paid engagement — coaching, a partnership, or any scoped work — is governed by a separate written agreement, which controls over the website terms wherever the two differ.
Governing law: The website terms are governed by the laws of the State of Texas.
When you will hear back: A person replies the same business day.
The full site terms are on the terms page, which is the only place they live. No door restates them. How paying us works covers what happens between saying yes and being invoiced.
A figure is not a reason. The engagements behind these numbers are written up in the open, with the friction still visible, on the proof page — and the problems page names what usually brings someone here.
Not sure which one is yours?
Three questions, about a minute, and it can answer none of these.